Freedonia Wine
Branding / Packaging
Concept
As part of a quick, two-day university project, these wine labels were designed based on a design prompt containing nothing but the brand name Freedonia. Since the word “Freedonia” refers to a fictional place, the type is positioned to look as if it is hidden within a cluster of enchanted foliage. The logo consists of hand-generated type and a leaf symbol, while color designates the type of wine.
